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TU Berlin

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M.Sc. Tobias Menzel


Tobias is a doctoral candidate at the Chair of Trust in Digital Services in the Faculty of Economics and Management at TU Berlin. He holds a master’s degree in Economics at Humboldt University Berlin as well as a bachelor’s degree in Industrial Engineering at Karlsruhe Institute for Technology. Tobias also studied abroad in Spain, Cuba and the Netherlands.

After completing his studies, Tobias worked for 4+ years as strategy consultant where he expanded his expertise in digital business models and services, complex optimization and Game Theory. He further has a background in the energy sector, in particular renewable and disruptive energy technologies and services.


Tobias' research targets the role of trust and reputation in the context of the current transformation in the energy industry – from its emission heavy and mainly analog status quo into a green, sustainable and digital future.


Menzel, T., Teubner, T. (forthcoming). Buy online, trust local – The use of regional imagery on web interfaces and its effect on user behavior. WI 2021 Proceedings.

Menzel, T., Teubner, T. (forthcoming). Green Energy Platform Economics — Understanding platformization and sustainabilization in the energy sector. International Journal of Energy Sector Management.


Tobias Menzel
Trust in Digital Services
Technische Universität Berlin
Sekr. EN17
10587 Berlin

E-mail: TBA

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